How can bang “fashion? A friend asked me for a male on the perfume counter. We had a smell of opium, YSL, and I explained how the perfume is often copied but never reached, and when it started a trend with a scent of the East. The question is understandable and not stupid. How can something as insignificant as perfume, “a trend?

Perfume has its own history. To launch the modern fragrance in the late nineteenth century, the choice of materials has been poor. During the 20th century, but it was Perfumery, it is now a popular art major, but very little is understood and appreciated.

But I always had trouble understanding this difference in treatment of odors and their related families, food and wine. Is it not taste normally smell? But in the newspapers or the Internet, wine and food tasting, opinions, declarations of love everywhere. Find the same things for the fragrance is much more difficult if we do not take into account the hyped-like, sophisticated descriptions of the ad-writers, or pseudo-scientific babble for aromatherapy. Not surprisingly, talk to these two extremes on the left side of the stage in her name to scents are always in a dark corner.

Now that the speech is over, I can continue with a more objective note: If the smell is still considered volatile are lovers debt perfume scent. This differential treatment of food and wine for other reasons having to do with what types of perfumes. Firstly, the perfume is volatile, they disappear. You can pour wine in the bottle, but you can not do the same with smell. Secondly, the fragrance over time with exposure to air and light. I know this is happening with food and wine, but it takes much longer to finish a bottle of perfume a bottle of Chianti or a portion of lasagna. Thirdly, businesses dark perfume. They do not show the formulas behind a perfume and / or change anything without telling someone, you must copy the good ideas in the hope that nobody notices that they are not to be criticized for their scents. Fourth, the perfume should not be seen to respect their noble cousins, but the clan of large, well-known beauty products: body oils, lotions, makeup, etc.. And what this story is not a big lie? Errors cache makeup, fragrance eliminates odors, as is the general opinion. Fifthly, the vocabulary of the fragrance is too strange for the average untrained nose.